Jeff Koeze's Blog Good Food, Good Business, and the Good Food Business

17Feb/090

What a Time to Be Selling PB

We're in the home stretch of getting ready for two trade shows.  Because of the peanut butter and peanut recall I'm hopelessly behind, but we'll get there.

On the 28th of this month we leave for Japan to sell our Cream-Nut Natural Peanut Butter and our Sweet Ella's Organic Peanut Butter at a trade show in Tokyo.

I fly directly from there to the Natural Products Expo West in Anaheim to formally roll out Sweet Ella's.  This will include a special appearance by Sweet Ella herself.  My daughter.

As soon as I teach myself how to handle photos in WordPress I'll put up some shots of everything that went into building our booth for the expo.

But what a time to hit new markets with a peanut product.

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